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What Does the Color of Your Valentine’s Day Roses Say?

With Valentine's Day coming up this weekend, we wanted to share some information regarding the color of the flower. Are you looking for the perfect...

Dutch breeder “DeRuiter” expands on the 4×4 marketing concept

Dutch breeder "DeRuiter" expands on the 4x4 concept Every year, DeRuiter creates many new Rose varieties and the breeder never shies away from also introducing...

Oprah, Esperance, and Cupido

Today's world is being dominated by social media, celebrities, and so-called influencers. Even though social media didn't really take off until about 10 years...

A recent chat with Pablo Monard from Flor Eloy

A few weeks ago, we spent some time with Pablo Monard, from Flor Eloy. He talked about his experiences in the flower industry in...

Valentine’s Day 2019 – summary of various red rose varieties

With Valentine's Day coming up, we wanted to make a comprehensive summary of nine red rose varieties available in the marketplace today. Of course please...

October 2018 – Rose of the Month: Cupido

For October's Rose of the Month variety, we picked Cupido, a new red luxury rose that deserves everybody's undivided attention. Just another red rose, you're...

DeRuiter launches special 4×4 rose marketing program

DeRuiter, Holland’s leading Rose breeder, is starting a special marketing program with the growers under the name of “4x4”. The idea is that growers plant...

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January 2021 – Rose Bluez

Look at this Bluez, a delightful raspberry-red colored bicolor, with cream-ish outer petals. The petals are elegantly curling back as the rose opens up....

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