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April 2019 – Rose of the Month: Opala

Opala is our April Rose of the Month! Opala is a lovely, morning glory pink rose. It is both soft and creamy and bright at...

DeRuiter launches special 4×4 rose marketing program

DeRuiter, Holland’s leading Rose breeder, is starting a special marketing program with the growers under the name of “4x4”. The idea is that growers plant...

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Meet Jeff Cross and Heather Weickum of Amato Wholesale Florist in...

Today we’d like to introduce you to Jeff Cross and Heather Weickum, and Amato Wholesale in Denver, Colorado. Jeff, let's start with you, can you...

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