We are very excited to be going live with our FlowerBuzz initiative very soon!
“Why this website?“, you might ask. The answer is simple: we feel there is a big void in the flower industry when it comes to the overall promotion of flowers. Sure, there are some places where industry veterans can read news and gossip, and there are some excellent magazines producing great articles, but we felt there was something lacking. Nobody really knows what’s going on in a world where it seems that every month another company or person stands up and claims that their future “trends” or ideas will be what will happen in the future. It appears to be that everybody is just guessing at things, which doesn’t help the flower industry (and our customers!) at all. We understand that people do some research as far as colors, look at the fashion industry and other variables for instance, but that will still only give them an IDEA what the future might look like. Through our information with the OnlineFlowerSearch Flower Gallery, retailers and brides now have the opportunity to make albums, add the date of their special event, and share with their friends the specific flowers they would like to use in their wedding.
That’s when a lightbulb went off in our head: we have the information at our fingertips to have the best guess at what might truly be the flower trends of the future. We’ve been taking pictures for more than 10 years and everybody agrees that our images are second to none. The consistency, the accuracy, the fact that our Flower Gallery extensively covers everything from A to Z, the fact that we enjoy the support of most breeders around the world; all of these things combined put us in a unique position where we are now able to give back to the industry!
As an example: please check out this special Album we created to give people many product ideas to complement the Pantone Color of the Year for 2018. Everybody can now create similar albums on the website of any participating wholesale florist. There is no cost for people to create albums, and participating wholesale florists get unlimited albums on their site.
If you have any ideas on what we can do together, or have any suggestions regarding future topics, PLEASE send us an email.
If you are a wholesale florist and realize how social media, and connecting with the “next” level of customers will be vital to your business in the near future, drop us an email. If you are interested in learning more about the OnlineFlowerSearch Flower Gallery to get first-hand information on flower trends as they develop, please get in touch with us.
If you are a grower and you would like to be part of this exciting new initiative to get closer to the end-user of your product, please contact us.